Rubicon2Runner
Member
- First Name
- JT
- Joined
- Nov 17, 2024
- Threads
- 1
- Messages
- 12
- Reaction score
- 10
- Location
- Canton, MI
- Vehicle(s)
- 2015 Jeep Wrangler Rubicon
- Thread starter
- #1
With the latest 4Runner pricing now available, there's been considerable discussion about its high cost, especially for the Trailhunter trim. However, when considering the context, these prices aren't entirely surprising.
Over the past five years, we've experienced around 20% inflation, and vehicle prices have followed a similar trajectory. The new 4Runner represents an entirely new platform that significantly improves upon its predecessor. I was concerned they might price it closer to $85 or 90K. At $66,900, the Trailhunter value becomes clearer when you break down the costs.
Let me share a personal perspective based on my experience with a Jeep Wrangler (JK):
When we purchased our Rubicon in 2015 for $51,000, we gradually added numerous aftermarket modifications:
Let's do the math:
Considering production efficiencies and the comprehensive nature of the Trailhunter package, the $66,900 price point suddenly seems not just reasonable, but potentially attractive for what you're getting.
We'll probably still get larger tires and rims. But w/33s we won't feel the urge real soon. We'll likely do Goosegear and other upgrades first.
Note: Realized I'd forgotten to include full set skit plates: Add $1,600 plus shipping & installation
Over the past five years, we've experienced around 20% inflation, and vehicle prices have followed a similar trajectory. The new 4Runner represents an entirely new platform that significantly improves upon its predecessor. I was concerned they might price it closer to $85 or 90K. At $66,900, the Trailhunter value becomes clearer when you break down the costs.
Let me share a personal perspective based on my experience with a Jeep Wrangler (JK):
When we purchased our Rubicon in 2015 for $51,000, we gradually added numerous aftermarket modifications:
- Lift kit: $3,600
- Larger tires: $2,500
- Regearing: $1,600
- Programmer: $450
- Custom rims: $1,700
- Onboard air compressor and mount: $950
- Steel bumpers: $2,000
- Roof rack: $1,200
- Rear lights: $250
- KC Gravity Pro LED lights: $1,200
(I've left out steering upgrades, ball joints, shocks, stabilizer...at another $3K if you want...)
Let's do the math:
- Base 2015 Rubicon: $51,000
- Modifications (adjusted for inflation): $30,540
- Total comparable build: $73,310
Considering production efficiencies and the comprehensive nature of the Trailhunter package, the $66,900 price point suddenly seems not just reasonable, but potentially attractive for what you're getting.
We'll probably still get larger tires and rims. But w/33s we won't feel the urge real soon. We'll likely do Goosegear and other upgrades first.
Note: Realized I'd forgotten to include full set skit plates: Add $1,600 plus shipping & installation
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