$4,000 Discount Already on TRD Off Road Premium

[Rdrunnersac]

A local dealer in my area already has a nearly $4,000 discount on a TRD Off Road Premium. Has anyone else seen a discount this large yet?

 

[ugahairydawgs]

There's a catch somewhere even if they don't advertise it.

 

[Cajun]

Looks like they pulled a Walmart rollback trick. Inflate the price up and pretend to discount it back to the normal price.

 

[Dead Horse]

Probably have a $4,000 doc fee LOL

 

[ModernDay4Runner]

The only way to know is that them for an out-the-door itemized quote, as if you were ready to give them a deposit and lock in a deal. Other than that, hard to tell.

 

[matts711]

Yeah, they’re gonna stick it to you else where. Those float around 57-58K MSRP. No way they’re discounting the 2025 4Runners yet. There hasn’t been one that’s made it to a lot before it’s been sold in my area yet.

 

[Mad Ghost]

I have family a sales manager and am getting the first TRD OR that comes in very soon and can not get that good of a deal. Said that being the first ones corporate Toyota would be like what the heck are you doing

 

[ncrunner]

Seems straightforwardly priced to me.

https://www.mooredeals.com/new-Owensboro-2025-Toyota-4Runner-TRD+Off+Road+Premium-JTEVA5BR3S5002290

I'm keeping a hyperlink to this dealer to check back on once inventory builds.

 

[LLL1990]

I have family a sales manager and am getting the first TRD OR that comes in very soon and can not get that good of a deal. Said that being the first ones corporate Toyota would be like what the heck are you doing

Toyota doesn't care what the dealer sells it for, they made their money when the dealer bought it from them. We, the consumer, buy the cars from the dealer not the manufacturer. The manufacturer sells to the dealers not the consumers.

 

[Lotzof4Runners]

The vehicle is in transit. We have a couple of dealers pulling this crap in Seattle. It’s advertised lower and then when it arrives, it’s mysteriously priced adjusted due to market conditions. Good luck getting it at that price.

 

[dirtwheeler]

The vehicle is in transit. We have a couple of dealers pulling this crap in Seattle. It’s advertised lower and then when it arrives, it’s mysteriously priced adjusted due to market conditions. Good luck getting it at that price.

In the meantime they generate all sorts of interest from posts like this and people sending their information to the dealership to see if it's still available. Then they have your contact information and know you're in the market to buy a vehicle.

I really wish there was a way to just order what you want, complete the entire transaction online, and have the vehicle delivered. Then, just have some places setup with vehicles for test drives. The whole dealership experience is antiquated. I'll bet Toyota would benefit from this too. Imagine how many people would have already pre-purchased a 4Runner by now. You can still have dealerships too for people that like this fiasco.

 

[dirtwheeler]

Message to future googler: if you just searched for your VIN JTEVA5BR3S5002290 and you see this old forum thread, let us know what you paid for your vehicle. Was it $53,843? If so, we are all very jealous.

 

[MudBug64]

That original MSRP they have there is pretty much the price for the Hybrid ORP. That’s a bad practice from this dealer. Shame on them to try to fool buyers like that.

 

[darinja]

That original MSRP they have there is pretty much the price for the Hybrid ORP. That’s a bad practice from this dealer. Shame on them to try to fool buyers like that.

$57,788 is what a regular ORP goes for. The Hybrid ORP goes for a couple thousand more. On a base build on Toyota's website, it shows the price of the Hybrid ORP starts at $57700, but then you make a base build and with destination it's closer to $60k.

 

[ModernDay4Runner]

But isn't their starting price for this vehicle exactly the same that is shown on toyota.com inventory website?