Interesting. Unfortunately, I don't think knowledge of the hold back is going to be as helpful until demand for these things dwindles a little (but good to know for somebody eventually). Some people predict that will happen in the next couple months. I kind of doubt it, but it's just a hunch that sales will be pretty strong at least for the rest of this year. Some people can wait and see. I "need" to get "something" now. If they play too many games with price (and related monetary wizardry) I'm prepared to buy a Wrangler or Bronco. We probably don't want to know what the real cost is after you take the manufacturer and dealership profit out of the equation. But this gives you an idea of what this vehicle would cost if we could just order the damn thing direct from Toyota and pick it up from a holding facility near the destination rail yard.FWIW - I drove this ORP the morning it hit the lot. The sales guy walked away to take a call, and I tried to discreetly snap a few photos.. The holdback was on the 2nd page. This should give you a good idea of how the numbers. work.
I agree.. The dealer needs to make some money, and the sales person needs to eat or feed their family. The problem here that the dealer makes 6% over invoice by selling at TSRP. That doesn't include the markup on PIOs. The dealer then adds a $3600markup on the vehicle citing paint protection, window protection, key fob replacement, yadda, yadda.. Then, on top of that there's a $3400 market adjustment. So now, the dealer take is nearly $10k. The dealer in question "generously" agreed to remove the "market adjustment" but refused to budge on the other stuff and added some "Perma Plate" protection for another $699. I'm still not sure how that's not considered paint and interior protection, but whatever. As long as Toyota keeps throttling the delivery, this will be the case. I would bet they don't make the same mistake they did with the Tacoma. They're practically giving those away to get the lots cleared.
My was bigger on a trd premiumA local dealer in my area already has a nearly $4,000 discount on a TRD Off Road Premium. Has anyone else seen a discount this large yet?
